How we launched a national ad campaign with Miro

In May 2022, Miro produced its first major ad campaign showcasing how Miro can help companies of all sizes solve “monster” problems. Together with Portland-based agency Öpınıonated, Miro launched a multi-channel campaign spanning TV, print, and digital ads across the United States. 

From building the brief to working through strategy and story concepting, ideation and inspiration happened in Miro. With 5 days of filming, 60+ crew members, 14 actors, 40 extras and 1 Miro board, a first-of-its-kind brand campaign was brought to life.

On July 20, join Miro & Öpınıonated as they share how their teams worked together to:

• Break down client/agency walls to become one unified team
• Create an approachable environment for ongoing and free-flowing creativity
• Connect and align individuals across different time zones, locations, and technical backgrounds
• Build trust across teams and produced high-quality creative work