startup workshop
Tue, 19 Apr, 16:15 - 18:15

Making the Most of LinkedIn for Your Startup

About this event

Event:
LinkedIn is so much more than your online resume or CV. With 810 million individuals and 57 million companies, including key decision-makers, using the platform, there’s immense  opportunity to gain new business, position yourself as a mover and shaker in the industry, and find new talent. Yet, most people miss out on these chances to enhance sales, recruiting, and marketing efforts — fewer than 1% of LinkedIn users create content.

So, how can you tap into  this enormous opportunity for your startup?  

During this interactive LinkedIn workshop organized by the Miro Startup Program, you will learn:

  • Core stats and how the LinkedIn algorithm works 

  • How to set up the marketing, recruiting, and sales strategy on LinkedIn 

  • Advice for optimizing your personal profile to create trust and confidence — and common mistakes to avoid

  • How to write impactful content that will create the desired impact with decision-makers 

  • Tips for finding the right contacts and learn best practices for reaching out to them 

  • How to utilize KOL strategy, which is a go-to in 2022

  • Shaping a content strategy for your startup, so you’ll never run out of ideas on what to publish
     

Maja is a Miroverse creator and we will use segments of her Linkedin Opizimation Template



Speaker
Maja Voje is a globally recognized growth advisor, lecturer, and consultant. She has led major brands, including Google, Bayer, Heineken, and Rocket Internet, helping companies invest up to $25 million and scale from 20 million up to 100 million in yearly revenue. 

Event details
Online event
Date and time
Tue, 19 Apr, 16:15 - 18:15 (UTC)